When looking to differentiate yourself amongst the competition, having the best marketing materials is critical. Whenever you find yourself trying to guide consumers along the buyer’s journey, know that having the right tools can make all the difference in making a conversion. Continue reading “Enhance Your Business with Variable Personalized Printing”
Tiger Printing Group has recently invested in its large format printing services to provide even more high-quality products to meet your marketing needs. Continue reading “Tiger Printing Group Invests in the Future”
When preparing for a trade show, it is vital to make certain you have the proper materials and marketing supplies to draw in and engage your audience effectively. Without the appropriate signage and presentation supplements, even the most convincing salesperson will struggle to generate interest in their products from their intended audience. Continue reading “Great Ideas to Make an Impact at Your Next Trade Show or Event”
Beginning a new printing project can be a daunting task. With so many formats, designs, and processes, it is no wonder that many projects end up not meeting your business’s expectations. It is essential to have defined objectives and parameters before starting the next print campaign for your company. At Tiger Printing Group, our primary goal is to assist you and your business with the many options that are available when beginning a new marketing initiative. Our digital print center is founded on a customer-driven approach so that our company will guide you through the process. Keep reading to learn more about our easy steps for speeding up your next print project! Continue reading “Easy Steps to Speed Up Your Next Print Project”
The Digital Age has brought sustainability to the forefront of consumer’s minds, forcing companies to rethink and reshape their business operations in favor of green alternatives. This begs the question: Is wide format print marketing a sustainable solution? It certainly can be! There are many environmentally-friendly products and tools that can be used to create spectacular displays and prints. Below are a couple of great examples of sustainable products that we can use to create your next wide format print. Continue reading “Sustainable Solutions for Wide Format Print Marketing”
With the latest reopening processes unfolding, it’s time for businesses to get back into the office and work as efficiently as possible. However, safety should be every company’s top priority during these unprecedented times. Luckily, Tiger Printing Group remains operating as a commercial printing company in Philadelphia and the surrounding areas and can get you the perfect workplace signs for precisely this purpose. Continue reading “Going Back to Work? Raise COVID-19 Awareness with These Workplace Signs”
When you’re deciding how to budget your advertising dollars, there are a lot of important factors to take into consideration. One of them is, what type of marketing tools will you use to boost sales?
By now, all companies have either successfully made the transition into digital advertising or are no longer around. It’s as simple as that. The Digital Age is here and it’s expanding by the day. Although online advertising is a must nowadays, that doesn’t mean traditional means of promotion should be ignored. In fact, as one of the leading commercial printing companies servicing Philadelphia and the surrounding areas, we’re here to tell you that direct mail is still one of the most effective ways to reach your target audience in the Digital Age. Continue reading “Why Direct Mail is Still an Effective Marketing Tool in the Digital Age”
With the COVID-19 situation continuing to escalate, many clients have reached out to us regarding our operations and safety precautions. We want to assure everyone that we are keeping abreast of the evolving circumstances and making the necessary adjustments. Keep reading to find out how we are tackling COVID-19 at Tiger Printing Group. Continue reading “Important Update Regarding Our COVID-19 Business Operations”
Retail is one of the most dynamic and complicated industries in the U.S. On one hand, it’s just about business, but on the other hand, it’s about creativity and consumer relationships, persuasion, and engagement with the brand and the products. These two hands of retail are interdependent — if the creativity and consumer engagement falters, so does the bottom line, and the same is true in reverse. Television, radio, and digital are all valuable and fruitful marketing media for retail businesses, effectively informing and persuading potential customers to visit the store; however, that is only the first step towards a purchase. So, what can companies use to convince the customers to buy something once they cross the threshold? Continue reading “Why You Should Invest in Developing Eye-Catching & Informative In-Store Graphics”
The saying, “You never have a second chance to make a first impression,” rings truest when a company is trying to expand its brand and market itself to consumers. Marketing is a task with which most businesses struggle because consumers’ needs, wants, and perspectives are always changing while their attention wanders. Unfortunately, this is the nature of the consumer, which means that businesses striving to make a successful “first touch” with their target consumers must grab the consumers’ attention faster and take hold of their attention longer than the competitors vying for their business.